EXERCISE 2: GROUP IDEATION.




Group concept + product mind map link 

https://www.canva.com/design/DAGtbr6qw2Y/BGrLio2LneTJy_ukC_fzTw/edit

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Exercise 2: Ideation (Vernyss Chan 0139004)

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Concept:  Product 1: Product 2: CANVA (in case Ms. Steph cannot see) Reference List: 1.  World Health Organization. (n.d.). Climate change . World Health Organization. https://www.who.int/news-room/fact-sheets/detail/climate-change-and-health 2.  Guardian News and Media. (2023, September 20). The world’s largest – and stinkiest – flower in  danger of extinction, scientists say . The Guardian. https://www.theguardian.com/environment/2023/sep/20/the-worlds-largest-and-stinkiest-flower-in-danger-of-extinction-rafflesia-aoe 3.  “the last of us”: Where mycology and climate apocalypse collide . Atmos. (n.d.). https://atmos.earth/last-of-us-mycology-zombies-climate-change/ 4.  Tang, K. (2022, March 24). Endangered plants in Malaysia . Sciencing. https://www.sciencing.com/endangered-plants-malaysia-6402091/ 5.  Gauchan, S. (2025, July 4). How endangered is Malaysian Wildlife? . Malaysian Wildlife. https://malaysianwildlife.org/animal-species/how-endangered-is-...
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Exercise 2: Ideation (Rihanna Maleeka Arianna Dharan 0139291)

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 Concept Mind Map: Product 1 Mind Map: Product 2 Mind Map: Personal Reflection: At the beginning of the ideation assignment, it was challenging to settle on a strong concept that was recognizable and engaging which was also connected to nature to relate it to NGO chosen. Eventually, I drew inspiration from Zelda. Another challenging aspect was designing the logo to fit the concept aesthetic as well and also making the booth reflect and educate something about nature. Reference list Anon, (n.d.). Malaysian Nature Society . Available at: https://mns.my/. Clement, J. (2024). Zelda all time game sales 2023 . Statista. Available at: https://www.statista.com/statistics/1389789/zelda-video-game-unit-sales/. Enthira P.T, Yusnita H, Azizulyadi Y, Asma' A and Jaafar, S.N. (2023). A qualitative study among youth in Malaysia: What drives the purchase of roasted chicken by young people seeking a better quality of life? 9(5), pp.e15819–e15819. doi:https://doi.org/10.1016/j.heliyon.2023.e15819. L...
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